The Ford Mach-E made headlines recently. But not in the ways you probably expect.
Don't get me wrong, there is plenty to celebrate about Ford's electric crossover vehicle, not the least of which is the number of women who helped to make the advanced driver assistance system a reality.
Also worth applauding are unique design implementations. For instance, as an electric vehicle, the Mach-E offered plenty of flexibility for design and engineering. So among its unique features is an underhood storage compartment that offers about 5 cubic feet of space, which is really cool. I'm a mom. I get it: Storage is a good thing, almost as important as cupholders.
From there, though, things got a wee bit weird.
In a news release issued just after the Super Bowl, Ford touted the front trunk, or "frunk," as a 36-gallon cooler that can store your tailgate essentials. And I'm not sure which is more cringe-worthy: the word "frunk" or suggestion that you should eat ice-cold shrimp from it.