INDIAN WELLS, Calif.—Bruce Besancon, vice president of off-the-road sales for Yokohama Tire Corp., will be the keynote speaker at the 65th annual Tire Industry Association's Off-the-Road Tire Conference, to be held at the Renaissance Esmeralda Resort & Spa in Indian Wells Feb. 19-21.
Besancon's Feb. 21 speech is titled "Predicting the Future of OTR Tires by Looking at the Past and Present."
In addition to Besancon's speech, the conference will feature three half-day educational sessions, a half-day of breakout sessions and multiple networking opportunities throughout the week, TIA said.
On Feb. 19, the educational sessions will be "OTR Demount and Mount Training" and "Wheel Torque Guidelines." Feb. 20 will feature "U.S. Economic Forecast," "Canadian Economic Forecast for 2020" and an OTR tire end-users panel.
Besides Besancon's keynote speech, Feb. 21 will feature "Creating a Culture that Boosts Productivity and Profitability," "The Next Generation of the OTR Industry" and "Making a Difference," a motivational speech of how to positively influence people regardless of their position or status.
Conference registration is required before reserving a room, TIA said. Once the registration payment has been processed, TIA will send registrants a link to hotel reservations.
To learn more about housing or sponsorship opportunities, contact LaKisha Pindell at [email protected].