HANOVER, Germany—There's good reason those Continental A.G. tires fit their OE vehicles so well. They are, after all, tailor made.
And moving forward, those tailored attributes will be even more precise thanks in part to the company's virtual modeling and driver-in-the-loop simulator. After just about a year of testing, the company said it has fully incorporated the technology for its tire development.
The virtual testing methodologies not only help to reduce costs and save on raw materials—some physical prototyping is cut from the process—they also help to shorten development times. Because any major issues with a tire design can be worked out before a physical prototype is brought to the track.