WILLICH, Germany—Toyo Tire Corp., which recently disclosed plans for a tire factory in Serbia, has selected Willich, a town in northwest Germany near Duesseldorf, as the site for a European research and development center.
The 27,000-sq.-ft. center will begin operations this fall with an objective of building a strong technical foundation in Europe by strengthening capability of product development, corresponding to the trends of next-generation mobility, Toyo said.
The center will combine material research with technology development and fulfill the function of ensuring the development and production of high-performance, high-value-added tires for the European market.
Europe represents about 15 percent of Toyo's global sales.