Skip to main content
Sister Publication Links
  • European Rubber Journal
  • Plastics News
  • Tire Business
Subscribe
  • Login
  • Register
  • Subscribe
  • News
    • Tire
    • Airless Tires
    • Non-Tire
    • More News
    • Suppliers
    • Silicone
    • Latex
    • Technical Notebooks
    • Opinion
    • Online Exclusive
    • Special Reports
    • Automotive
    • Executive Action
    • Government/Legal
    • Sustainability
    • Blogs
      • Products
      • Wacky World of Rubber
    • Best Places to Work
    • War in Ukraine
    • Rubber Division IEC
    • ITEC
    • Women Breaking the Mold
  • PFAS
  • Custom
    • Sponsored Content
    • White Papers
  • Resources
    • Directory
    • Classifieds & Mold Mart
  • Data
  • Events
    • RN Events
    • RN Livestreams/Webinars
    • Industry Events
    • Past Events
    • Rubber News M&A Live
    • PFAS Live
    • Ask the Expert
    • International Tire Exhibition & Conference (ITEC)
    • Women Breaking the Mold Networking Forum
  • Advertise
  • DIGITAL EDITION
MENU
Breadcrumb
  1. Home
  2. Tire
August 08, 2019 02:20 PM

Toyo Tire to build R&D center in Germany

Tire Business Report
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print

    WILLICH, Germany—Toyo Tire Corp., which recently disclosed plans for a tire factory in Serbia, has selected Willich, a town in northwest Germany near Duesseldorf, as the site for a European research and development center.

    The 27,000-sq.-ft. center will begin operations this fall with an objective of building a strong technical foundation in Europe by strengthening capability of product development, corresponding to the trends of next-generation mobility, Toyo said.

    The center will combine material research with technology development and fulfill the function of ensuring the development and production of high-performance, high-value-added tires for the European market.

    Europe represents about 15 percent of Toyo's global sales.

    Related Article
    Toyo to build first European tire plant in Serbia

    The center, which will complement R&D centers in Japan and the U.S., will employ 10 initially. Toyo did not disclose an investment sum for the project but did say it's studying the need for and opportunities to expand the R&D function in Europe beyond this site.

    Toyo said the new center will help it support its growth strategy in Europe by expanding its capability of collecting market information in the field of tire-related materials, and the latest technology of tire products driven by the movement of next-generation mobility.

    The Hyogo, Japan-based tire maker also pointed out that Europe is home to large numbers of top-ranking automobile manufacturers and automobile-related companies, thus increasing the need for a European base in terms of the quality and fresh information.

    Willich is a municipality of about 50,000 inhabitants located about 20 miles west of Duesseldorf and 25 miles east of the Dutch border.

    Letter
    to the
    Editor

    Rubber News wants to hear from its readers. If you want to express your opinion on a story or issue, email your letter to Editor Bruce Meyer at [email protected].

    Most Popular
    1
    Stephenie Davis, Davis Industrial | Women Breaking the Mold
    2
    3 key issues the UAW is fighting for in Detroit 3 contracts
    3
    Breaking molds, inspiring an entire industry | Women Breaking the Mold 2023
    4
    Updated: Arlanxeo to close butyl plant in Belgium
    5
    GM idles Kansas plant, Stellantis enacts layoffs as UAW strike continues
    SIGN UP FOR NEWSLETTERS
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    Get our newsletters

    Staying current is easy with Rubber News delivered straight to your inbox, free of charge.

    Subscribe Today

    Subscribe to Rubber News to get the best coverage and leading insights in the industry.

    SUBSCRIBE
    Connect with Us
    • LinkedIn
    • Facebook
    • Twitter

    MISSION

    To serve companies in the global rubber product industry by delivering news, industry insights, opinions and technical information.

    Contact Us

    2291 Riverfront Pkwy, Suite 1000
    Cuyahoga Falls,
    OH 44221

    Customer Service:
    877-320-1726

    Resources
    • About Us
    • Digital Edition
    • Staff
    • Advertise
    • Order Reprints
    • Privacy Policy
    • Privacy Request
    • Terms of Service
    • Careers
    • Ad Choices
    • Sitemap
    Partner Sites
    • Tire Business
    • European Rubber Journal
    • Plastics News
    • Urethanes Technology
    • Automotive News
    • Crain Brands
    Copyright © 1996-2023. Crain Communications, Inc. All Rights Reserved.
    • News
      • Tire
      • Airless Tires
      • Non-Tire
      • More News
        • Automotive
        • Executive Action
        • Government/Legal
        • Sustainability
        • Blogs
          • Products
          • Wacky World of Rubber
      • Suppliers
      • Silicone
      • Latex
      • Technical Notebooks
      • Opinion
      • Online Exclusive
      • Special Reports
        • Best Places to Work
        • War in Ukraine
        • Rubber Division IEC
        • ITEC
        • Women Breaking the Mold
    • PFAS
    • Custom
      • Sponsored Content
      • White Papers
    • Resources
      • Directory
      • Classifieds & Mold Mart
    • Data
    • Events
      • RN Events
        • International Tire Exhibition & Conference (ITEC)
        • Women Breaking the Mold Networking Forum
      • RN Livestreams/Webinars
      • Industry Events
      • Past Events
      • Rubber News M&A Live
      • PFAS Live
      • Ask the Expert
    • Advertise
    • DIGITAL EDITION