DAYTON, Tenn.—Nokian Tyres P.L.C. is producing tires around the clock after the recent addition of a fourth production shift at its North American factory.
The company said it aims to reduce delivery lead times to North American customers. The Dayton plant produces all-season and all-weather tires, such as the Nokian Tyres One, an all-season passenger tire launched in January.
"Adding third- and fourth-production shifts allows us to keep pace with production goals that will help us grow our presence in North America," David Korda, factory operations director, said. "We're pleased with the quantity and quality of workers we've added this year, and we're eager to help them thrive as our company grows."
Nokian began producing tires 24/7 at its Southeast Tennessee campus in Dayton on July 12. The global tire maker has hired around 150 employees since the start of 2021 and added a third production shift in mid-May. The plant employs around 300 people.
"We aim to make 1 million tires at the factory this year, and we are well on our way to hitting our long-term production and work force goals there," Tommi Heinonen, vice president of sales, Nokian Tyres North America, said in June.