LAS VEGAS—Nexen Tire America Inc. has launched the Roadian GTX, an "affordable price-point" all-season grand-touring tire designed for the growing crossover and midsize-SUV vehicle segment in North America.
Nexen is backing the tire, which launches with 34 sizes and covers more than 90 percent of key OEM CUV/SUV sizes, with a 70,000-mile limited treadwear warranty, 36 months of roadside assistance and a 45-day or 500-mile money-back guarantee trial.
John Hagen, executive vice president of sales, said Nexen developed the Roadian GTX for those CUV/SUV owners who need a "top-tier tire solution at an affordable price point."
"Many families rely on a single vehicle for all their transportation needs, which causes additional mileage and the need for more tread life out of tires," Hagen said, noting that GTX also provides "superior" ride-quality and overall reliability.
The size range covers 17- to 22-inch rim diameters, in H, V and W speed ratings, starting at 225/60HR17 and running to 285/45HR22. The tire carries a UTQG rating of 680 A A.
Nexen did not disclose pricing information.