NASHVILLE, Tenn.—Hankook Tire America Corp. took a good thing and took it further.
The Nashville-based tire maker on June 26 unveiled two new summer tires that fit right into its iON EV tire line.
Meet the iON evo and iOn evo SUV.
"Following the launch of our first iON all-season tires in the fall, which was met with great excitement in the North American EV segment, these new products meet the demands of high-performance electric cars and SUVs in summer conditions, when drivers can most enjoy the open road and get the most out of their vehicles," Hankook Tire America President Rob Williams said in a statement.
"With iON evo and iON evo SUV, drivers who have made the switch to electric can count on Hankook to continue delivering impressive mileage, performance and comfort for their EVs on those long summer days, no matter what conditions they face."
Meeting the expectations of EV drivers can be challenging because the vehicles they drive, simply, demand more from the tires. Tires have to be robust enough to manage the weight of EVs, durable enough to withstand the torque and regenerative braking and canny enough to extend mileage—all while dampening road noise to help maintain quiet, comfortable rides.
The new tires, Hankook said, do all of that.