HANOVER, Germany—Continental A.G. will look to the more agile startup sector for its continuing journey toward sustainability, with the ambitious goal of becoming emissions-free by 2050.
With a focus on the use of recycled rubber and plastics and circular economies for industrial and automotive parts, Continental will partner for a second time with the non-profit Innovation Network for Advance Materials, a Berlin-based collaboration that serves as a conduit for the academic, research and corporate world.
"The start-up scene worldwide is creative, innovative and agile, and exciting ideas from basic research are often emerging at universities," said Daniel Biensfeld, who supervises the competition participants for Continental in the partnership.
"But what they often lack is the process know-how and technical equipment to translate their good ideas into a production environment and develop them into a marketable product."
The partnership is part of the "Continental Challenge," a series of efforts as Conti addresses a future of EVs, renewable fuel technology and recycling methods for both industrial and automotive parts.