PARAMUS, N.J.—Shin-Etsu Silicones of America Inc. will showcase its new sunscreen stick formulations at the Florida Chapter of the Society of Cosmetics Chemists 2019 Sunscreen Symposium.
Shin-Etsu will exhibit a poster titled "Silicone Tools: Stick Sunscreen Formulations" in Booth 43 at the event, to be held Sept. 12-14 at Disney's Yacht Club in Lake Buena Vista, Fla., according to a Shin-Etsu news release. The event's title is "Integrating Beauty through Suncare, Anti-Aging, and Skin Cancer Protection."
Shin-Etsu's cosmetic chemists will show silicone cross polymer technology and phenyl modified silicone to formulate anhydrous, or water-containing stick sunscreens in the presentation, the company said. Its goal with the new stick sunscreen formulations is to improve on marketplace formulations that are not convenient, portable or aesthetically pleasing. Consumers are looking for sun care products with benefits such as a non-greasy feel, minimized skin care routine and ease-of-use.
"We recognize the importance of innovating solutions for cosmetics consumers seeking on-the-go sunscreen options with progressive sensory effects," said Janine Cherette, cosmetics application laboratory team leader. "This event presents an ideal time and platform to showcase these new formulations in a convenient, consumer-friendly format that's about the size of a travel deodorant stick."
The formulations showcased in Shin-Etsu's poster presentation, which include KF-56A, KSG-18, KSG-320 and KF-6038, are stick sunscreens with organic UV filters, the firm said. They contain phenyl modified materials, giving compatibility between UV filter and silicone properties. The silicone crosspolymer technology has phenyl modified fluids and elastomer gels that make an emulsion stick with water, like a clear oil stick. The new textures have no whitening, are not messy and have a dry after-feel. They also provide ease-of-use and on-the-go protection to be used on the face or body.
Within the product family, KF-56A is a phenyl modified silicon fluid for a face and body oil stick. KSG-18 is a phenyl modified elastomer gel, and KSG-320 is an alkyl modified self-emulsifying elastomer gel emulsion stick. KF-6038 is an emulsion sunscreen stick that uses properties from KSG-320 to provide high cooling and face-moisturizing.
Shin-Etsu said the emulsion sticks provide SPF 30, and oil stick at 50-plus. All formulations are Food and Drug Administration approved and have been deemed to be reef safe.
Shin-Etsu, the U.S. subsidiary of Japan's Shin-Etsu Chemical Co. Ltd., is a supplier of silicone materials to North American medical, automotive, electronics, aerospace, cosmetics and manufacturing industries. Its 14,000-sq.-ft. Cosmetics Application Laboratory is located 20 miles from Manhattan and Newark International Airport.