Will Mars is a runner. And it's a good thing, too.
Because as the founder and president of Endurica L.L.C. he's done a lot of proverbial running. So much so that he's caught up with opportunity.
Lots of opportunity.
I mean, just look at Endurica. It's growing and thriving and challenging the industry for the better.
Founded in 2008, the little company that could has grown exponentially, and its impact on the tire and rubber industries is undeniable.
Will has been awarded for his work on numerous occasions and was even named the 2022 recipient of Rubber News' Harold Herzlich Distinguished Technology Achievement Medal that recognizes those who have had a significant impact on the tire industry.