EPE, Netherlands—When VMI Holland B.V. began in 1945 as Veluwse Machine Industries, in the same spot next to the Zuuk water mill where the headquarters for the global manufacturer of tire-making machinery sits today, the company comprised a small group of workers with noble intent.
"What started as a small group of people helping the Dutch railways get back on track after World War II has now grown into a true global company and market leader in most of its industries," said Ashok Bisoen, general manager of VMI Americas Inc. "Thanks to the drive and ambition of our people across the globe, VMI is able to offer the best solutions available."
As VMI Group celebrates its 75th anniversary this year, its purpose remains just as important but far larger in scope, with 1,600 employees worldwide and state-of-the-art manufacturing and service facilities in the Netherlands, Germany, Brazil, Poland and China; and service facilities in the U.S., Malaysia, Thailand and Russia.
VMI supplies its tire- and rubber-making equipment, and can washing and coating systems to more than 1,500 companies worldwide, Bisoen said.
"Our mission is 'Making our customers more successful through innovative technology,' " said Mike Norman, chief commercial officer for VMI Group.
That mantra, where "technology meets success," has not changed, as the company continues to produce game-changing machinery for its three divisions: VMI Tire, VMI Rubber and VMI Can.
In 1975, VMI introduced the first semi-automatic, single stage VRP 148 tire building machine for radial passenger tires, which "revolutionized the tire-building industry," Bisoen said.
And in 2009, VMI improved upon that technology with its award-winning Maxx tire building machine, also "a revolution in tire building," according to VMI.
"The Maxx not only changed the concept of tire building with its hands-off, eyes-off principle, it also introduced the platform approach. With this platform approach, VMI introduced a manufacturing system which can be continuously improved and updated, so that it remains at best practice level throughout its lifespan," Bisoen said.
Taking it to the Maxx
The Maxx tire building machine was so well received by the industry that VMI Group won the 2020 Tire Manufacturing Innovation of the Year Award at the Tire Technology Expo in late February. The award was received by Harm Voortman, president and CEO of VMI Group.