QUINCY, Ill.—Titan International Inc. is sponsoring Farm Fit Training, an online health and fitness program, to help farmers with their physical and mental health.
By sponsoring the program, Titan said it aims to shed light on the mental health crisis within the agricultural community, using Farm Fit Training health and nutrition programs as a means for helping address it.
Farm Fit Training was founded and run by Amanda Nigg, known as @FarmFitMomma on her Twitter, Facebook, Instagram and TikTok channels.
Nigg will join Titan at the National Farm Machinery Show, (NFMS) Feb. 15-18 in Louisville, Ky., to host activities and discuss programs with attendees.
"We at Titan believe being part of the agricultural community comes with a responsibility to look after the 2 percent of the population that feeds 100 percent of the world," Kim Boccardi, vice president of marketing at Titan, said.
"The statistics around on-farm mental health are staggering, and by working with FarmFitMomma, we hope to reduce the stigma of asking for help, while providing greater access to well-being programs that are otherwise hard to come by in rural communities."
Statistics show that farmer suicide rates are anywhere from two to five times higher than the general population, Titan said, pointing to studies that show proper nutrition and exercise can significantly reduce stress, anxiety and depression.