TireHub adds Cooper Medallion distributor status to portfolio

DUNWOODY, Ga.—TireHub L.L.C. has become an authorized national distributor for Cooper Tire & Rubber's Medallion affiliated dealer program.

The change comes a few months after TireHub—a Goodyear/Bridgestone Americas Inc. joint venture—added Cooper- and Starfire-brand tires to the portfolio of products it was supplying to Goodyear Auto Service locations and other select dealers.

This declaration means TireHub will start distributing the Cooper brands to all dealers. Goodyear acquired Cooper Tire in 2021.

"It is exciting to add Cooper products to TireHub's portfolio because we see it as a strong complement

TireHub CEO Ted Becker said TireHub sees the addition of Cooper-brand products as a "strong complement to the breadth and depth of premium products that we provide."

Becker added: "We have stayed closely aligned with Goodyear to expand our distribution of Cooper products nationally."

Becoming a national distributor for the Cooper Medallion program allows TireHub to "meet and exceed the needs of current and future customers," Becker said.

Cooper has offered the Medallion associate dealer program since 2009.