Competitors, Howell said, often have a "crank-shaft" design that may lead to "clunking" while rotating, which can induce vibrations into customers' machines, resulting in more maintenance and reduced efficiency.
Another advantage to the Atom is its ability to withstand harsh environments, Howell said, noting the motors can work with machines that mix products containing harsh gases or explosive elements without any special electrical requirements.
And with a peak pressure of 420 bar (nearly 6,100 psi), the Atom can withstand shock loads, "making it a match for shredders and other tough and unpredictable applications," the company said.
And with these benefits come costs savings and higher efficiency, Howell added.
For the Atom's explosion-proof design, Howell said by removing the need for electrical certification, a customer can save anywhere from $20,000 to $100,000.
"If you can get that (certification) cost out of the equation, that can provide significant savings to the customer," he said.
And when it comes to efficiency, Hagglunds motors run at an average of 97-percent efficiency depending on the operating point.
"The total system, with the hydraulic unit as well, we're right in line with any electromechanical drive with the gearbox," he said, which is the mid-80-percent range.
And like all its other motors, Hagglunds also offers preventative maintenance for the Atom.
"That's something that we're really pushing with our customers, is to let us do your preventative maintenance on your equipment," he said.
The company offers several "affordable" maintenance plans depending on its customers' needs, he said, noting it would cost more for a company to maintenance the machinery in-house.
The Atom is a product that was three years in the making. Hagglunds released the product in 2021, Howell said, but began showcasing it throughout 2022.
The company saw the need for a smaller version of the motors it already offered without sacrificing power.
"We basically took the bigger technology and said, 'OK, let's scale it down for something that will fit some of the smaller machines,' " he said.
"Now that we have it, it's really taken off. And the customers have really latched onto it."
Based on the Atom's size and capabilities, Howell said there isn't anything else like it.
"This is probably the most power-dense motor you will find in the market today," he said.