Double Coin Senior VP Weller to retire July 31

MONROVIA, Calif.—Longtime industry executive Walt Weller will retire from his role as senior vice president of CMA L.L.C., the North American subsidiary of Double Coin Holdings Ltd.

The move will be effective July 31, as Weller will transition to a consultant, where he will continue to work with CMA.

CMA said Weller was instrumental in expanding the sales staff of national and regional sales managers from single to double digits, as well as expanding the territories to Mexico and Central America. He developed a comprehensive business plan for the North American commercial market, the company said, expanding the points of sale to more than 2,000.

CMA said Weller improved Double Coin's brand awareness, making it one of the top seven brands in the U.S. commercial market by market share, the company claimed.

CMA President Mike Yang thanked Weller "for his leadership and impact within the organization. A steadfast and strategic leader, Walt has been instrumental in the evolution of CMA's success, overseeing numerous transformational changes to the company. We are grateful to Walt for his dedication and wish him nothing but the best in this next chapter."

Prior to joining CMA, Weller held senior management positions in sales, operations and marketing at several tire manufacturers, including Bridgestone Firestone Tire Sales Co.; American Tire and Service Stores; Bridgestone Firestone de Mexico; and Goodyear.

While at Bridgestone Firestone Sales Co., Weller worked for two years at the Tokyo headquarters of Bridgestone Corp. in the North American Division, supporting the company's transition efforts after the purchase of Firestone.

"It has been an honor to work in this industry and for CMA, contributing to the growth and transformation," Weller said. "I want to offer my sincere thanks to our employees whose hard work and dedication have allowed us to achieve so much. I also want to thank our customers and colleagues for their ongoing support."

Weller began his career in the tire industry in 1977 with the Michelin Tire Corp. He also was managing director/owner of General Spring L.L.C. for three years, an $8 million spring manufacturing company with 55 employees based in middle Tennessee.

"Serving my last year in a consultancy role is a great way to transition into retirement," said Weller, who resides in Franklin, Tenn. "I have been blessed to be able to work in an environment that fostered an entrepreneurial spirit and allowed me, along with our team, to implement a strategy that has proven its validity. For that privilege I owe our president, Mike Yang, a huge debt of gratitude. "

John Hagg, vice president of sales and operations for Double Coin, Canada, called Weller "extremely influential" in the tire industry.

"I worked with Walt in 1979 and since then, he has been a mentor, boss, friend and fellow warrior." Hagg said.