"Enno Straten is an experienced manager familiar with the structures of the aftermarket for a long time," said Ismail Dagli, head of the Smart Mobility business area, which includes the automotive aftermarket business segment. "His approach of creating close links between strategy, data analytics and marketing made an important contribution to the current success of our business area replacement tires.
"In our aftermarket business for cars he will be responsible for keeping us on course for growth and preparing us to meet future challenges."
The division comprises replacement and wear parts for the passenger car aftermarket, such as brakes, electronic components, service equipment and batteries.
Straten has been with Conti for more than 20 years, serving in numerous senior management posts during that time—such as head of commercial specialty tires and as key account manager for original equipment in passenger cars and light commercial vehicles.