In addition, the company will launch web technology to simplify product searching, ordering, delivery tracking and payment, the company said.
"From customer service to product search to tire delivery, TireHub is set up to better serve tire dealers and retailers. Fulfilling the needs of our customers will always be our guiding compass," TireHub CEO Peter Gibbons said.
"There is nothing more important to us than delivering an incredible customer experience so that our dealers and retailers have a tire distributor who makes business easy and increases their bottom line."
TireHub said it has assembled a team of experienced tire industry executives to support the distribution business, including:
- Scott King, chief financial officer, formerly senior vice president of strategy and business development for Goodyear;
- Ned Aguilar, vice president of sales and marketing, formerly vice president of business development, consumer integrated division, for Bridgestone Americas;
- Chris Robinson, director of sales, previously director of wholesale distribution for Goodyear; and
- Wade Foster, national sales manager, formerly region manager for Bridgestone Tire Wholesale Warehouse.