PITTSBURGH—The Adhesive & Sealant Council's annual convention format is about to change.
The association will follow its traditional two-convention format for 2016—one in April and one in October—to be held in New Orleans and Indianapolis. Then it will switch to offering only one convention in the spring of 2017.
ASC President Matt Croson said at the recent ASC Fall Convention and Expo in Pittsburgh that this will allow the ASC to offer more diverse programming throughout the year. Through a survey of members, 90 percent of respondents generally were supportive of the switch, including 67 percent in favor of it.
Replacing the second convention in the fall will be a leadership conference targeted toward top executives of adhesives and sealants firms. The association held a leadership conference in June.
“This isn't about just the two conferences,” said ASC Chair Traci Jensen, who is the senior vice president, Americas adhesives, at H.B. Fuller. “We really want to turn ASC into a full-year value generation for members.
“We want to make sure this is not looked at as taking away a convention, but giving the opportunity to add more value and more programming and things that are of current interest to attack the issues and objectives of member companies.”
Jensen said the association still is formulating the layout of the executive leadership program, but the driving force behind the change is to bring two different kinds of conferences to the membership.
“I think it's going to be a good meeting calendar schedule that will deliver value for years to come,” Croson said.