SANTA ANA, Calif.—Yokohama Corp. has made four executive changes that took effect Feb. 1.
The firm promoted Rick Phillips to vice president of sales, consumer, commercial and OTR. He previously was senior director, commercial and OTR sales.
Larry Kull was promoted to senior director, consumer sales and will report to Phillips. He was previously senior director, tire business planning and sales operations.
Fred Koplin will serve as senior director, marketing having previously served as senior director, consumer sales.
Andrew Briggs will assume the role of senior director, tire business planning, product planning and sales operations. He previously served as senior director, marketing, product planning and technical services.
“As Yokohama continues to build on its success, we felt it was the right time to align our organization to take advantage of our core strengths and provide opportunities for people to contribute further to our growth,” Takaharu Fushimi, CEO for Yokohama Corp. of North America, said in a statement.