This paper will present the history and future of the Tire Identification Number (TIN), the alpha-numeric that is molded on every tire sold in the US.  It has come under fire as being hard to find and hard to decipher, but it is one of the main ways to identify recalled tires.  The audience will learn the evolution of the TIN, how to decipher it, and its current and future characteristics based on recent governmental changes and probably international harmonization.  Presented by George Gillespie, President & CEO, Gillespie Automotive Safety Service.