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Video: A look at changes to the new Goodyear blimp

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SUFFIELD, Ohio—Goodyear unveiled its new blimp for the media on March 14. In this video, Scott Rogers, Goodyear's chief marketing officer, talks about the features on the new semi-rigid blimp, changes from the recently retired blimp to the present and more.

The "Spirit of Goodyear" was Goodyear’s longest continuously operated airship and went into retirement after the recent Daytona 500, which featured a rare appearance by two Goodyear airships at the same time.

Since its launch on March 15, 2000, the Spirit of Goodyear covered dozens of NASCAR races, as well as some of America’s biggest events, Goodyear said, including the NFL playoffs, Major League Baseball All-Star Games, NBA Finals, Preakness, Belmont Stakes, U.S. Opens and NCAA football games.

Goodyear's new airship does not have a name; the company is conducting a Name the Blimp contest.

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