Skip to main content
Sister Publication Links
  • European Rubber Journal
  • Plastics News
  • Tire Business
Subscribe
  • Login
  • Register
  • Subscribe
  • News
    • Rubber Division IEC
    • War in Ukraine
    • Automotive
    • Tire
    • Non-Tire
    • Suppliers
    • ITEC
    • Silicone
    • Online Exclusive
    • Latex
    • Technical Notebooks
    • Executive Action
    • Government/Legal
    • Opinion
    • Blogs
    • Sustainability
    • Products
    • Wacky World of Rubber
  • Airless Tires
  • Custom
    • Sponsored Content
    • White Papers
  • Resources
    • Directory
    • Classifieds & Mold Mart
  • Data
  • Events
    • RN Events
    • RN Livestreams/Webinars
    • Industry Events
    • Past Events
    • Rubber News M&A Live
    • Ask the Expert
    • Healthcare Elastomers Conference
    • Rubber In Automotive Conference
    • Women Breaking the Mold Networking Forum
  • Advertise
  • DIGITAL EDITION
MENU
Breadcrumb
  1. Home
  2. News
October 23, 2013 02:00 AM

Chinese media recognizes Yokohama for environmental efforts

Rubber & Plastics News Report
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print

    TOKYO—Yokohama Rubber (China) Co., Ltd. received the Most Excellent Company Image Award at the inaugural 2013 Beautiful China awards ceremony, held late last month in Beijing.

    "Beautiful China" is presented by 17 Chinese newspapers and web-based media outlets to encourage and recognize environmental protection activities in discharging corporate social responsibility, according to Yokohama.

    Awards were presented to 100 companies, including 35 foreign companies, as well as to 38 individuals. Yokohama Rubber China was one of two Japanese companies to receive the Most Excellent Company Image Award.

    The tire maker received the award in recognition of tree-planting activities and contributions to regional projects by a Chinese environmental NGO. Yokohama said since 2011 it has been cooperating with the Beijing SanSheng Environment and Development Research Institute in a project to promote sustainable economic growth and ecological preservation in Heyuan, a poor village in the Laojun Mountain Nature Reserve in Lijiang, Yunnan Province, China.

    Heyuan depends on lumber as the villagers' main source of income, according to Yokohama, damaging the area's natural resources and ecosystems. To reverse this process and help villagers establish a sustainable livelihood while preserving the natural ecosystem, Yokohama has supported educational and environmental protection activities in Heyuan since 2011.

    The company has also planted some 40,000 trees at group production sites throughout China as part of the global Yokohama Forever Forest Project started in 2007.

    Letter
    to the
    Editor

    Rubber News wants to hear from its readers. If you want to express your opinion on a story or issue, email your letter to Editor Bruce Meyer at [email protected].

    Most Popular
    1
    Is worst of new-vehicle inventory shortage in rearview mirror?
    2
    Boiler malfunction idles Zeon operations in Japan, restart date set
    3
    Michelin's hydrogen partners: 4 things to know about Symbio's stakeholders
    4
    Technical Notebook: Effects of polymer type and Prophene on vibration isolator performance
    5
    Goodyear to trim jobs to address 'uncertain' economic outlook
    SIGN UP FOR NEWSLETTERS
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    Get our newsletters

    Staying current is easy with Rubber News delivered straight to your inbox, free of charge.

    Subscribe Today

    Subscribe to Rubber News to get the best coverage and leading insights in the industry.

    SUBSCRIBE
    Connect with Us
    • LinkedIn
    • Facebook
    • Twitter

    MISSION

    To serve companies in the global rubber product industry by delivering news, industry insights, opinions and technical information.

    Contact Us

    2291 Riverfront Pkwy, Suite 1000
    Cuyahoga Falls,
    OH 44221

    Customer Service:
    877-320-1726

    Resources
    • About Us
    • Digital Edition
    • Staff
    • Advertise
    • Order Reprints
    • Privacy Policy
    • Privacy Request
    • Terms of Service
    • Careers
    • Ad Choices Ad Choices
    • Sitemap
    Partner Sites
    • Tire Business
    • European Rubber Journal
    • Plastics News
    • Urethanes Technology
    • Automotive News
    • Crain Brands
    Copyright © 1996-2023. Crain Communications, Inc. All Rights Reserved.
    • News
      • Rubber Division IEC
      • War in Ukraine
      • Automotive
      • Tire
      • Non-Tire
      • Suppliers
      • ITEC
      • Silicone
      • Online Exclusive
      • Latex
      • Technical Notebooks
      • Executive Action
      • Government/Legal
      • Opinion
      • Blogs
        • Products
        • Wacky World of Rubber
      • Sustainability
    • Airless Tires
    • Custom
      • Sponsored Content
      • White Papers
    • Resources
      • Directory
      • Classifieds & Mold Mart
    • Data
    • Events
      • RN Events
        • Healthcare Elastomers Conference
        • Rubber In Automotive Conference
        • Women Breaking the Mold Networking Forum
      • RN Livestreams/Webinars
      • Industry Events
      • Past Events
      • Rubber News M&A Live
      • Ask the Expert
    • Advertise
    • DIGITAL EDITION