ENSCHEDE, Netherlands—Apollo Vredestein B.V. has named Michiel Kramer, area export manager for East Europe since 2009, manager of marketing communications and product development, succeeding Bandi Vaczi, who was promoted to head of global marketing communications for parent Apollo Tyres Ltd. in India.
In his new capacity, Kramer, 34, will lead the teams responsible for Apollo- and Vredestein-brand products in Europe and North America.
Kramer started with Apollo Vredestein in 2005 as market development manager in the U.S. before taking the export manager's job in September 2009.
Vaczi, 36, will be responsible for marketing communications for all of Apollo's brands—Apollo and Vredestein worldwide and Dunlop in 32 African countries.
Prior to this appointment, Vaczi was in charge of marketing communications at Apollo Vredestein, responsible for the marketing and communications at corporate and product level for all products and the brands Vredestein, Maloya and Apollo.