PACIFIC GROVE, Calif. —The Retread Tire Association is replacing its newsletters with what it said will be more timely email alerts.
"We believe this will be a more effective way of transmitting articles and stories of interest to you and the size of our emails will probably be much easier to digest than our long newsletters," RTA Managing Director Harvey Brodsky wrote in an email to newsletter recipients.
"We have chosen the title RTA NEWS YOU CAN USE' because we believe this is a fitting title for what we are trying to bring to our readers."
Brodsky said the RTA mailing list contains more than 3,000 email addresses and continues to grow.