TOKYO (Dec. 28, 2011)—Yokohama Rubber Co. Ltd.'s Indian subsidiary, Yokohama India Private Ltd., will participate in the 11th Auto Expo Jan. 5-11 in New Delhi.
This will be the third time the tire maker has participated in the show, following 2008 and 2010 appearances.
The company said its show booth—aimed at enhancing recognition of the brand—will include its complete lineup of products. The vehicle that won this year in India's “Raid de Himalaya” rally, running on Yokohama Advan A035 tires, will be on display.
About 1,500 companies from 23 countries will participate in this year's Auto Expo, with 1.4 million visitors expected. The show drew 1.2 million visitors in 2010, according to Yokohama.