BRUSSELS, Belgium (Sept. 7, 2011)—Firestone has introduced a free Europe-wide iPhone application to help farmers maintain their tractor tires at the right pressure. Android and other platforms as well as multiple languages are due to follow soon.
When the “Tyre Pressure Calculator” app is downloaded, users select their tire size and then see the correct tire pressure for the load and speed of their tractor. The app provides information; it does not change the pressure in the tires.
Rafal Spirydon, Senior Manager Agricultural Tyre Marketing, Bridgestone Europe, said, “The standard advice to farmers when they ask about tire pressure is to refer to the manufacturers' technical data book. But few farmers have these books, so they're left in the dark. We decided to do something about this and, with the growth in smart phones, an app is the ideal solution.”
Firestone will officially launch the app at this year's Agritechnica show in Hannover from Nov. 13-19.