DEARBORN, Mich. (July 6, 2011)—Ford Motor Co. has established a cross-functional team to develop innovative new tires.
The group, located at Ford's Research and Innovation Center in Dearborn, currently is working on the tread cap of tires, Ford said.
The tire works closely with Ford´s Chassis Engineering and Vehicle Engineering functions, as well as leading tire companies, to test new compounds, new tread designs and other innovations.
“Traditionally, the challenge of improving tire treads is to expand all facets of the 'magic triangle' – grip, wear and rolling resistance. We want to improve all attributes without compromising others,” said Dan Haakenson, technical expert, vehicle dynamics. “Our goal is to anticipate, innovate and incorporate technologies to make Ford a leader in fuel economy and to help deliver superior low-rolling-resistance tires to customers faster than anyone else.”