RICHMOND, British Columbia (Jan. 11, 2011)—Toyo Tire Canada Inc. has named Shoji Hirao president, succeeding Shingo Matsuoka, who will become general manager, Toyo Tire overseas sales department No. 1, supervising the North American market from Toyo's head office in Tokyo.
A 23-year veteran of Toyo Tires, Hirao brings extensive management experience in both the North American and Japanese markets to his new job.
Most recently he was general manager of the tire sales department for North America, overseeing inventory, production and new product development since 2008.
He was manager, price administration and marketing coordinator for Toyo Tire U.S.A. Corp. from 1998 to 2003.
Matsuoka, a 34-year Toyo veteran, was president of Toyo Tire Canada from early 2008. He also spent five years with Toyo Tire Corp. in the U.S. as marketing coordinator from 1986-91.