TAIYUAN, Taiwan (Sept. 15, 2010)—Cheng Shin Rubber Co. Ltd./Maxxis International is ramping up its expansion strategy in China, disclosing plans for a second new plant there that could be turning out 30,000 tires a day by 2012.
The latest announcement, concerning a plant in Xiamen, comes just weeks after the company disclosed plans for a $300 million plant in Chong Qing. Both plants will be engineered for producing 30,000 consumer tires a day, the company said.
Cheng Shin/Maxxis said both new plants—its fifth and sixth in China—will be based on the design of its 6-year-old Maxxis International (Thailand) Co. Ltd. factory in Thailand's Rayong Province. Both will be designed to serve the needs of the company's export and domestic markets, including original equipment requirements.
The Taiwan tire maker did not disclose the projected investment for the plant in Xiamen, where the firm already operates two factories, including one that's been open since 1992.
Its other plants in China are in Kun Shan and Tianjin. It also operates tire factories in Thailand, Vietnam and its native Taiwan.
Maxxis is considered the world's 10th largest tire maker with 2009 sales of $2.72 billion. It is represented in North America by Maxxis International in Suwanee, Ga.