ROME, Ga. (July 6, 2010)–Pirelli Tire North America said it is opening an office in New York City for sales and marketing that will complement its headquarters in Rome.
The office will help the firm´s sales growth, and will involve only the outward facing parts of the sales and marketing departments, the firm said, improving its access to finanacial, advertising and fashion sectors.
The North American headquarters will remain in Rome, Pirelli said.