LAS VEGAS (June 30, 2010)—The Tire Industry Association has announced four educational sessions for the 2010 Global Tire Expo—Powered by TIA, Nov. 1-5 in Las Vegas as part of the 2010 SEMA Show sponsored by the Specialty Equipment Market Association.
The first session covers key issues surrounding tire pressure monitoring systems. The second session is still being planned, with final details to be released shortly, TIA said. The third session will consist of three parts: “Successful Tire Dealers Share Their Secrets,” “Strong Selling in a Weak Economy,” and “Establishing a Wheel Torque Program.”
The fourth session will cover workplace, management and marketing issues.
For more information about the educational sessions and other features of the Global Tire Expo, contact the “Events” section of www.tireindustry.org.