TOPEKA, Kan. (April 16, 2010)—Toyo Tires U.S.A. Corp., now in its 10th year as the official tire of the World Challenge Championships, is expanding its role in the competition in 2010.
Toyo is taking on the role of presenting sponsor for several of the series races this year. As part of the tire maker's increased involvement, all race cars competing in the series will feature Toyo Tire windshield banners.
Toyo Tires' partnership with World Challenge began in 2001, with all cars running on the Proxes T1-S ultra-high-performance tire. Since then, the series has transitioned to street-legal competition, and drivers now compete on Proxes R888 models.