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September 26, 2008 02:00 AM

Toyo Tire names new U.S. exec. VP

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    CYPRESS, Calif. (Sept. 26, 2008) — Toyo Tire & Rubber Co. Ltd. has tapped Yasushi Takagi, a 27-year company veteran, as executive vice president and chief operating officer of Toyo Tire U.S.A. Corp. in Cypress.

    Takagi will work with the staff in all departments to evaluate sales and marketing efforts in the U.S. and create plans for the future, the company said.

    He previously served as general manager, corporate planning department for parent Toyo Tire & Rubber, coordinating with all its divisions. He wrote “Mid-term Plan '08” and “Vision 15,” two documents outlining strategies and setting goals for global expansion by the company's 70th anniversary in 2015. He also played a key role in negotiating a recent business alliance with Bridgestone Corp.

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