WESTLAKE VILLAGE, Calif. (Sept. 13) — Michelin-brand tires rank No. 1 in four segments of the original equipment market in a customer satisfaction survey conducted by J.D. Power and Associates.
This year's results is the fourth consecutive time Michelin is highest in luxury sport and sport-utility vehicle segments, the research group said, and the tire maker's third consecutive win in the pickup/full-size van segment. The fourth segment is mass-market/non-luxury.
Brands that also ranked above each segment average were:
- In luxury/sport—Goodyear, Continental and Pirelli;
- In mass-market/non-luxury—Pirelli and Firestone;
- In pickup/full-size van—BFGoodrich, Goodyear and Bridgestone; and
- In SUV—Goodyear.
The survey, conducted in March and April, was based on responses from nearly 20,000 car owners who purchased new 2005 and 2006 model-year vehicles. The study measured overall customer satisfaction with their OE tires based on wearability, appearance, traction, ride and handling.