AKRON, Ohio (July 16) — Smithers Scientific Services Inc. has named David L. Schwarz to the newly created position of vice president of marketing and strategic planning for the Smithers Group.
Schwarz will be responsible for coordinating the business planning process and market research efforts of each of Smithers´ five companies. He also will lead efforts to integrate strategic initiatives with marketing plans while enhancing client and public relations.
He joined the firm from Bridgestone/Firestone in October 1990 as project manager for molded rubber goods and tire services, and worked in a variety of technical, sales and management positions during the past 16 years. Most recently, he was vice president of technical services and sales for Smithers Scientific Services.