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April 13, 2007 02:00 AM

Distinctive strategy: Toyo sets itself apart in its plans to grow in the U.S.

Bruce Meyer
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    From the April 16 issue of Rubber & Plastics News A market share shy of 4 percent may not seem impressive. That is, unless your piece of the North American replacement tire sector was less than 1 percent in 1999. That´s the progress made in this continent during the last eight years by Toyo Tire North America Inc. And there´s no reason not to see that growth continue, according to Carlos Kibata, president of the business and a senior corporate officer for Japanese parent Toyo Tire & Rubber Co. Ltd.
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