Michelin North America Inc. is the most profitable tire company in the North American market, a position it intends to retain. Leading the way for the tire maker is Jim Micali, who has been chairman and president at Michelin North America since 1996. During a media event in Greenville in December he talked with Brad Dawson, Rubber & Plastics News senior reporter, about Michelin´s challenges, difficult decisions and successes as it tries to thrive in a highly competitive market.
Q&A: Micali pilots U.S. success
Rubber & Plastics News wants to hear from its readers. If you want to express your opinion on a story or issue, email your letter to Editor Bruce Meyer at [email protected].