DENHAM, N.C. (March 31)—Dow Reichhold Specialty Latex L.L.C. will boost prices globally for nitrile butadiene latex by up to 15 percent beginning May 1.
The hike is a part of Dow Reichhold's plan to reshape its pricing policy "to ensure acceptable gross margin levels in the face of unprecedented increases in raw material and energy costs," said Bob Ewing, global marketing manager. That plan was put in place in 2004. The company increased other latex prices March 1 and Ewing estimates there will be addition price boosts as the year progresses.