NASHVILLE, Tenn. (Jan. 28)—Bridgestone Americas Holding Inc. will install the first "BIRD" tire production system outside Japan in a new plant in Monterrey, Mexico, as part of a $220 million project.
BIRD stands for Bridgestone Innovative and Rational Development, a system for tires that automates all stages of manufacturing, from the initial processing of materials to final inspection of the finished product. BIRD also is capable of producing several different types and sizes of tires simultaneously.
The Monterrey plant will produce high-performance, ultra-high performance and large rim diameter passenger and light truck tires primarily for the North American market, the company said.
Work on the plant is expected to begin soon, with operations slated to start in July 2007. The facility will have a production capacity of about 8,000 tires a day and will employ about 200.
Once completed, the plant will be Bridgestone Corp.'s 49th tire plant and its third in Mexico.