Firestone Building Products Co. has purchased the roofing manufacturing assets of Serrot International Inc., including a production facility, warehouse and two thermoplastic olefin roofing lines.
The acquisition means Firestone will have in-house capability to manufacture TPO roofing membranes for the first time. Serrot had been the sole supplier to Firestone since 1998, when the Carmel-based firm entered the TPO market. Firestone has sold the TPO membranes under the UltraPly brand name.
``To control the quality and performance of a roofing system, you must be responsible for the quality of all components, including the roofing membrane, insulation and accessories,'' said Jim Hoff, Firestone Building Products vice president of marketing. ``In addition, it's important that a single manufacturer be responsible for the compatibility of these components so that overall system performance can be assured.''
Firestone gains Serrot's 80,000-sq.-ft. manufacturing and warehouse facility in Wellford, S.C., and the two TPO lines. One of the lines is located in Wellford, and the other at Serrot's Henderson, Nev., facility, will be transferred to Wellford within a few months, Firestone said. The plant employs about 60.
The Carmel-based division of BFS Diversified Products L.L.C. says it will be the only firm in the low-slope commercial roofing sector with the capability to manufacture roofing systems for all the major market segments.
Firestone already produces EPDM, styrene-butadiene-styrene, atactic poly-propylene and built-up roofing systems.
``Investment in plant and equipment is important both to sustain growth and to serve the needs of our customers,'' said David Grass, Firestone Building Products president.
Increasing TPO demand-based on the material's flexibility and ease of installation and repair-has meant double-digit sales growth in the industry during the past several years. That potential led many roofing manufacturers, including Firestone, to add TPO offerings during the 1990s.
``It's become a popular, rapidly-expanding material in our industry,'' Hoff said. ``The purchase gives us better capability to supply our contractor customers.''
The Serrot acquisition gives Firestone 13 U.S. roofing product manufacturing facilities. The other plants, which make membrane and insulation products, won't be affected, Hoff said.
The company also has a research and development center in Carmel and five distribution/warehouse sites nationwide.